As we gear up to launch a new year of Shop Small™, we’re excited to celebrate our local community and its many small businesses like yours. Together, through a series of marketing initiatives, let’s drive more customers to your business!
This year, our fully funded offer is a HK$5 statement credit^ that our Cardmembers can enjoy when they spend a net amount of HK$20 or more in a single transaction with the registered Card at your shop. To make Shop Small even more rewarding, Cardmembers can enjoy this offer up to 10 times, once per store location.
The Year-round Offer helps to attract return customers and build a loyal following among our Cardmembers. When they spend HK$150 or more in a single transaction, your shop provides a HK$20 instant saving# at checkout. We promote this offer with extensive year-round resources, including 360° marketing and a merchant directory to help Cardmembers discover your business and other local gems.
Display POPs in a prominent location as soon as you receive them.
Explain the program details to your staff, so they can offer a warm welcome.
Check your terminals now to make sure they’re fully functional*.
Our Shop Small Accelerator program is here to support you with a year-round program of events and workshops that provide the knowledge, tips and resources you need to grow your business and thrive.
Complimentary events in partnership with the Hong Kong Retail Management Association (HKRMA)
Throughout the year, you’ll also have access to complimentary learning and networking activities hosted by the HKRMA, all fully sponsored by American Express.
Complimentary HKRMA window sticker
As a Shop Small merchant, you can also apply for a free HKRMA Small Business Quality Service Pledge window sticker. This eye-catching sticker is a great way to let your customers know you’re committed to service excellence!
Attract even more customers with the Hong Kong Shopping Festival 2025
Shop Small is proud to be part of the HKRMA Hong Kong Shopping Festival 2025, celebrating the vibrant diversity of local businesses in Hong Kong. This initiative aims to attract even more customers to your business and support the growth of our community.
^ Limited to the first 50,000 Eligible Cards that are successfully registered by saving the offer in Amex HK App or Online Account. Terms and Conditions apply. # Only applicable to spending of HK$150 or above in a single transaction on regular priced items / à la carte food and beverages. Each American Express® Card can only enjoy the Offer once per day at each store location. Blackout dates apply and Terms and Conditions apply.
* For any problems or technical difficulties, please contact your terminal supplier (at the number shown on the terminal) or simply give our Merchant Services Hotline a call on 2277 2277, Monday to Friday, 9:00am – 6:00pm, except public holidays.
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